Why You Should Include Webinars in Your B2B Marketing Strategy
24 September 2021

In our professional daily life, we are invited to participate in numerous webinars. Indeed, webinars are a very powerful tool for B2B companies.

COMMpla supports Variaction.biz in the consulting and training sector
06 September 2021

Variaction.biz is an Italian consultancy and training start-up, with a particular focus in the “soft skills” area of the Italian market.  Variaction.biz helps businesses and organisations tackle the complexity of change in processes through targeted consulting and coaching services. 

TRUST-FORUM+: Working groups to enable innovation and research
20 August 2021

TRUST-FORUM+™, the platform dedicated to the management of working groups, debates and fora, currently supporting international research and innovation projects, is the third Trust-IT Services product to obtain the Certificate of Registration for the European Union trade mark this August 2021.

The importance of Integrated communication
10 August 2021

Today we are overwhelmed by information, communication and advertising. It is much more difficult for an organisation to get the attention of its target audience. 

SWForum.eu: Nominated in the 2021 .eu Web Awards
02 August 2021

Vote for www.swforum.eu for the eighth edition of the .eu Web Awards that will run until 5 August 2021. You can use the search feature to find the SWForum.eu nomination straight away!

The Importance of Video Advertising in Your Marketing Strategy
11 June 2021

Video is a widely spread type of content on the internet and this is only set to increase in the coming years. The Cisco Annual Internet Report estimates that online videos will account for 82% of all internet traffic by 2022. Videos are important also in the purchase journey of your customer, indeed 50.9% of B2B decision-makers use YouTube to research future purchases.

UTM parameters: what are they and why are they useful?
04 June 2021

Urchin Tracking Module (UTM) parameters are valuable tools that you can use to gain further knowledge on what is driving the results of your organic and paid digital marketing campaigns.

5 tips to consider in your User Experience
21 May 2021

On websites visual components are becoming more important every day and the growing focus on UX comes as a result of this change. So, it doesn't matter how good you are at what you do, you need to pay attention to UX best practices. Here are five UX best practices we wanted to share with you. 

Inspearit: Think, Act & Train
22 April 2021

Inspearit has more than 30 years of experience as a consulting partner in assisting companies that want to embrace digital transformation. Its main goal is to help the market's leaders innovate the management of their organisation and thus create value for their business.

VICINO - from the producer to your home: purchase high quality wine at cellar price
06 April 2021

The VICINO project was born from an idea of 3 entrepreneurs who love their territory and are passionate about the food and wine sector with a strong sensibility towards the work of local producers. The main objective of VICINO is to exploit the technologies of the digital revolution to reduce the distance between producers and consumers by creating a gastronomic culture and share the stories of the realities behind the final product on sale. The name of the project - VICINO - serves to highlight the idea of closeness between producers and consumers, breaking down the barriers of distance.

What is Scrum and why you should use it
22 March 2021

Scrum is a framework that encourages teams to learn through experiences to continuously improve.

Pages